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espace at MMU > Faculties > Faculty of Business and Law > Centre for Corporate and Public Affairs  > The advance of public relations as a discipline: retrospect and prospect

Please use this identifier to cite or link to this item: http://hdl.handle.net/2173/3906
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Title: The advance of public relations as a discipline: retrospect and prospect
Authors: Moss, Danny A.
Harris, Phil
Cornelissen, Joep P.
Citation: Moss, D.A. et al. The advance of public relations as a discipline: retrospect and prospect. In A. Schorr et al, eds. Communication research and media science in Europe: perspectives for research and academic training in Europe's changing media reality. New York/Berlin: Mouton de Gruyter, 2002.
Publisher: Mouton de Gruyter
Issue Date: 2002
URI: http://hdl.handle.net/2173/3906
Type: Book chapter
Language: en
ISBN: 3-11017-215-1
Appears in Collections: Centre for Corporate and Public Affairs
Marketing and Retail

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