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    Items where Author is "Roper, S"

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    Medway, D, Roper, S and Gillooly, Leah (2018) Contract cheating in UK higher education: A covert investigation of essay mills. British Educational Research Journal, 44 (3). pp. 393-418. ISSN 0141-1926

    Round, DJG and Roper, S (2017) When and why does the name of the brand still matter? Developing the temporal dimension of brand name equity theory. European Journal of Marketing, 51 (11/12). pp. 2118-2137. ISSN 0309-0566

    Medway, D ORCID logoORCID: https://orcid.org/0000-0002-6102-1716, Parker, C ORCID logoORCID: https://orcid.org/0000-0002-8072-269X and Roper, S (2016) Litter, gender and brand: The anticipation of incivilities and perceptions of crime prevalence. Journal of Environmental Psychology, 45. pp. 135-144. ISSN 0272-4944

    Round, DJG and Roper, S (2015) Untangling the Brand Name from the Branded Entity: The Conceptualisation and Value of the Established Brand Name. European Journal of Marketing, 49. ISSN 1758-7123

    Roper, S and Parker, C ORCID logoORCID: https://orcid.org/0000-0002-8072-269X (2013) Doing well by doing good: a quantitative investigation of the litter effect. Journal of Business Research, 66 (11). pp. 2262-2268. ISSN 0148-2963

    Round, DJG and Roper, S (2012) Exploring consumer brand name equity: Gaining insight through the investigation of response to name change. European Journal of Marketing, 46 (7/8). pp. 938-951. ISSN 0309-0566

    Roper, S and Parker, C ORCID logoORCID: https://orcid.org/0000-0002-8072-269X (2008) The rubbish of marketing. Journal of Marketing Management, 24 (9-10). pp. 881-892. ISSN 0267-257X

    This list was generated on Fri Mar 29 05:15:39 2024 GMT.